Complete Guide to Making Money With Google Adsense
By Josh Fuller on Aug 1, 2009 in Adsense, Google Adsense
Okay, fasten your seat belt, I’m going to teach you something truly amazing. After you read Josh Fuller’s: Complete Guide to Making Money With Google Adsense you will know exactly how to turn your website into an endless stream of cash!
To understand Google Adsense and how it works, you first must understand Google Adwords . (Google Adwords Article) Google Adwords is a program where people bid on a per click basis to buy space on Google’s search engine and content systems. This includes the ads you see on the top and down the right column of results when you run a search on Google.
Google Adsense however, lets website owner display relevant Google ads on their site’s content pages and make money every time someone clicks on the ad(s). For example, let’s assume “Fuller Consulting Group” bids $2.00 for the keyword “marketing coach.” Through the Google Adsense software, Google displays the ad on a “marketing” related site such as www.billionairebythirty.com. When a visitor to www.billionairebythirty.com clicks on the “marketing coach” ad, Google charges “Fuller Consulting Group” $2.00 and splits the money with www.billionairebythirty.com. The exact amount of the split is not known, however some experts feel it is close to a 50/50 split. In this example the site owner would have earned $1.00.
To understand Google Adsense and how it works, you first must understand Google Adwords (Google Adwords Article) Google Adwords is a program where people bid on a per click basis to buy space on Google’s search engine and content systems. This includes the ads you see on the top and down the right column of results when you run a search on Google.
Here is an example:

The Google Adsense program is free and incredibly easy to use. You sign up with Google, then once approved you are able to select the format of ads you want to list on your sites pages. Google instantly generates a java script, which you copy and paste into the html of your pages. You cannot change the code, but you can select the location of the ad.
The Google Adsense program is free and incredibly easy to use. Here are 5 easy steps to set up a Google Adsense account to start earning from your site.
Once you have inserted the code you have successfully added a stream of revenue to your site. You have to earn $100.00 before Google will send you a check. Once you reach that amount, the following month they will send you a check.
When getting started with Google Adsense, keep in mind one of the biggest factors to consider is the location of the ads. Most people put the ads only on the right column or up at the top of the page. This approach can become ineffective because of a concept known as “ad blindness.” Ad blindness is when you see the same format of an ad, over and over again, and become blind to them. To overcome ad blindness, put the ads in unexpected locations. Try putting ads inside each post in different places.
If you are going to puts ads on your site, then really put ads on your site. Don’t hide one or two ads at the bottom of the page, put 1-3 ads in each post. Since visitors to your site are there for the content, putting ads in your posts is great for getting the most clicks because it’s in the natural flow of the text.
Making big money with Google Adsense is all about traffic, the more traffic you have, the more ads will be clicked, and the more income you will make. In 2008 it cost $100,000 per second or $2.6 million for a 30 second Super Bowl commercial. Do you know why Super Bowl commercials are so expensive? Because there’s a huge audience/traffic. In 2008, there were 98 million viewers watching the Super Bowl! The amount you make from Google Adsense will be directly proportional to your traffic/ audience. If you increase your traffic/ audience, you will increase your income. More visitors equal more clicks, which means more money for you.
STEP 1: Go to Google Adsense www.google.com/adsense
STEP 2: Click Sign up Now or Sign in with your Google Email and Password
STEP 3: Enter you Website URL, Website Language, Contact Information, and agree on Adsense Program Policies.
STEP 4: Next verify that your information is correct, then fill in you Login ID and click Submit.
STEP 5: That’s it, you’re done! Google will review your site to make sure it meets their guidelines and then send you an approval or rejection via email. It can take anywhere from one day to a couple of weeks to hear a response.
Now you are ready for 20 tips to make money from Google Adsense.
- Take your time in the beginning. Even though you can get started in minutes, only fools rush in. I know you are excited about making money, but first understanding how Google Adsense works.
2. Create a site for humans first and Google Adsense second. Once you have a site you are proud of, then add Adsense.
3. Traffic, Traffic, Traffic. The amount you make from Google Adsense will be directly proportional to your traffic. If you increase you traffic, you will increase your income. More visitors equal more clicks, which means more money for you. Your site is kind of like an online magazine or book. You need a lot of articles/content about your niche. Unless you have 100 plus articles, your traffic will be low. Focus on building traffic first.
4. Add enough ads. Put 1-3 adverts in each post. Google allow 3 ad units, 3 ad links or 2 Adsense boxes on any page. Don’t hide your ads, be proud of them.
5. Experiment with different sizes. Studies reveal 336×280 large rectangle, 300×250 inline rectangle and 160×600 wide skyscraper have the highest click through rate. Increased click through rate equals increased income.
6. Try different colors. Some believe your ads should stand out while most experts feel they should blend in with your site theme. The best approach is the one that works the best for you. Try both and test the results.
7. Create your ads with the same font as the font on your site. If you use TIMES NEW ROMAN font on you site, use TIMES NEW ROMAN in your ads. This will help blend your ads into your pages.
8. Keep the font size of your ads, the same as the font size of the text on your site.
9. Place ads only on content pages. Don’t create pages with ads and no content. Remember that Adsense is not allowed on web pages with; MP3, video, news groups, image results, pornographic, hate-related, violent, or illegal content.
10. Get rid of too many fancy graphics on your site, which can distract visitors from your content and ads. Keep it simple.
11. Use image ads. Google gives you the option to use “text ads” and “text & image ads.” Image ads generally perform better than text ads. Try both and test which ones has a higher CTR
12. Place ads near your most popular navigational links. The more times your ads can be put in front of someone the better.
13. Wrap your ads around text. You want ads to blend well into the content. Use the following code: [table align="left][tr][td align="left"] ADSENSE CODE HERE [/table][/tr][/td
14. Use Adsense in more than one site. Don’t limit yourself. Put Adsense on your blog, Hubpages, etc. You can have 100 websites per Adsense account.
15. Test, then test again. There are many Adsense recommended guidelines, but every site is different. The more you test, the more you will make.
16. Adsense income depends on what type of audience you have. For example if you have a site about “Real Estate,” for someone to competitively bid on a keyword like “Real Estate Leads” it will cost about $25.00 per click. However if your site is about “Underwater Basket Weaving” it’s only a couple cents per click. Since Google splits 50% (exact amount varies) of their revenue with the site owner, it pays more to have higher priced keywords.
17. Use Google Analytics to track traffic. Look for patterns on days when you had a high number of clicks to find out where that traffic came from.
18. Be patient. The reason 99% of people will never make a cent online is because they are not patient.
19. Be realistic. Unless you have a high traffic site, you won’t make much money from Adsense. Just by adding Adsense to your site will not make you a millionaire. Know this going in.
20. Get Started. To make money from Google Adsense you must start.
You should know by now that Google Adsense is a wonderful way to monetize your site, however Google has zero tolerance for violation of their terms of service. I should know, I was banned from Google Adsense.
Shortly after 50 articles were published on my site www.billionairebythirty.com, I was getting a consistent two hundred visitors a day. I decided this was a good time to monetize my site and add advertisements to my pages. Since Google Adsense is the biggest and best, they were the logical choice. The first day I added Adsense to www.billionairebythirty.com I made $1.04. The process was exciting, the more articles published the more I made. My hard work was finally paying off, however it was short lived.
One of my clients, who I helped create his blog, called and asked if I would help him add Google Adsense to his blog. I showed him how step by step and he too started earning. He called me after a week with Adsense and was delighted to have made a whopping $0.75!
As a token of his gratitude for my help, he decided to click on a “few” of the Adsense ads on my site www.billionairebythirty.com. A “few” ads turned out to be 45. RED FLAG, RED FLAG, RED FLAG! A couple days later, I received an email from Google basically banning me for life and terminating my current account, which had just over $2,000 in it.
Here is the email Google sent:
Please learn from my experience any way you can. While life is not always fair, you can arm yourself with knowledge to even the playing field as much as possible. Here is a list of the top 20 tips to avoid being banned from Adsense.
1. NEVER, NEVER, NEVER click on your own ads. If you accidently click 1, not a big deal, but “accidently” clicking 20 is.
2. Don’t tell your friends and family members about your Adsense account. Keep it a secret. That way they won’t try to “help” you by clicking a couple hundred ads.
3. Watch your click through rate (CTR). While every industry is different, a CTR of 1-4% is average. If your CTR is 20%, your account is screaming “Click Fraud!”
4. Don’t be guilty of keyword stuffing or adding too many keywords to your site. Keywords are important, but an “excessive” amount will hurt you with Google.
5. Don’t create a site just to make money. It takes a lot of hard work to earn with Adsense. If you are passionate about your site, then your income will reflect that.
6. Never label your ads “Click Here” or “Check This Out,” instead write “Advertisements” or “Sponsors.”
7. Once the Adsense code is created don’t change it. Copy and paste it directly to your site. Even the slightest change will cause problems.
8. Don’t get “Ad Happy.” You are not allowed to place more than 3 ad units, 3 ad links or 2 Adsense boxes on any page.
9. Never show your account information. Don’t show pictures of your checks, your CTR, CPM, etc.
10. Don’t have your Adsense ads open in a new page. Make sure they open in the same page.
11. Never send emails with Adsense code in it.
12. Don’t make the ad look too much like an ad. The more you can make an ad look like part of the content, the higher the click through rate (CRT).
13. Don’t have more ads than content. First have valuable content for the visitors, then add ads, not the other way around.
14. Don’t hide the ad elements. While we want our ads to blend well with our pages, we don’t want to make elements of the ad the exact same color as the background. Hiding relevant elements components isn’t allowed.
15. Avoid the use of click robots, which are used to inflate page views and clicks.
16. Don’t put too many fancy graphics on your site. This can distract visitors from your content and ads.
17. Avoid the “I’ll scratch your back if you scratch mine.” Google can tell if there are two (or more) IP addresses consistently clicking on each other’s ads.
18. Don’t log into your Adsense account from a shared computer. Google records every IP address used to access your account. If someone else looks at ads on your site from the computer you used to log into your Adsense account, Google will view this as click fraud.
19. Never log into your Adsense account from a work computer. Most companies use a proxy server, which have one IP address for all computers. If someone else looks at ads from any of the work computers, Google could view this as click fraud.
20. Monitor your Adsense account as much as possible. If there is fishy activity, email Google immediately and explain your concern. Once Google bans you, it’s a ban for life.
If you use even a fraction of the knowledge from Josh Fuller’s: Complete Guide to Making Money With Google Adsense you are going to be rewarded with a website that turns visitors into cash.
Live Well,
Josh “Billionaire By Thirty” Fuller
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