You can become an expert in a couple weeks if you understand basic credibility indicators and what people are conditioned to equate with proof of superior knowledge. What are credibility indicators? Group affiliations, client lists, writing credentials, media mentions, M.D., etc

The “expert” with the most credibility indicators is the one who will sell the most products, not the one with the most knowledge of the topic.  You may be the most knowledgeable person in the world about medicine, but if you don’t have M.D. at the end of your name, few people will pay you for open heart surgery.

The next question is, how do we get the most credibility indicators in the shortest amount of time? Here are 10 top secret tips anyone can use to position themselves as an expert in any industry.

1. Join two or three related trade organizations with official sounding names. This can be done in minutes. For example: eMarketing Association, Association of Professional Consultants, Investment Management Association, or the American Academy of Financial Management would all be perfect for an Internet marketer.

2. Read a couple top selling books in your field and summarize each book on one page, then take the top points of each page and create an article or speech.

3. Give a free seminar at a local university, you can use Craigslist to advertise and invite your friends and family. Then do the same at a couple well known companies, tell the company you have given seminars at University or College X and are a member of the trade organizations from tip one, if they object, say “you are offering it to them for free to get additional speaking experience and won’t be selling anything. You are willing to speak to 50 people or only 1.”

4. Write one or two articles for trade magazines related to your topic, explaining what you have done in tips 1-3 for credibility.

5. Write articles about topics you have an authoritative opinion on and submit them to article directories. Once you do this, people will see you as an authority in your field and will seek you out. Again, it builds credibility.

6. Post in forums and related sites. I frequent various forums and offer my opinion to help educate others on how to build a successful online business. I include my site links and always give good information related to the topic. This has helped my back links, boosted my site popularity thus giving me more credibility.

7. Create a Wikipedia page. Wikipedia and Wiki sites are extremely popular and very accurate. Build your own page highlighting you areas of expertise and accomplishments.

8. Create a website or blog. It should be loaded with free useful information about your topic. I am a marketing consultant and often direct clients to my website www.billionairebythirty.com, which is my site that gives away free tips, tricks and secrets to explode any online business.

9. Write a free e-book. It doesn’t have to be hundreds of page; it can be a short as you want. Books give you instant credibility. Promote it on your site, email contacts, Myspace, Facebook, Twitter, LinkedIn, etc.

10. Read and stay current for industry news. A free and easy way to do this is by going to Google Alerts www.google.com/alerts and enter the Search Terms you are interested in. For example I entered “Internet Marketing” and Google will email you every time a new post about “Internet Marketing” appears online.  

As you can clearly see being seen as an expert is not hard. Please know, I’m not recommending pretending to be something you’re not.  However, being an expert is something a regular person can become with a little effort. If you follow these 10 top secrets times you will learn how to give yourself license to become an expert in any industry.

Live Well,

-Josh “Billionaire By Thirty” Fuller

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