How to Create an Author Resource Box to Drive Traffic?
By Josh Fuller on May 21, 2009 in Article Marketing, Author Resource Box, Internet Marketing Tips, Tricks and Secrets
The main purpose of submitting your articles to directories is so readers will want additional information and come visit your website, where they will be exposed to your marketing message. This is accomplished by filling in the author resource box.
When submitting your article to article directories, at the end of your article you are able put in information about yourself and your website. This is called the author resource box and it is directly below your article body. Follow these tips to get a stampede of traffic to your site:
Name Please- You would be amazed at how many people forget to include their name in the author resource box. Your name and title should be the first thing in your resource box. Remember, you are not trying to hide; you are an expert offering the world valuable useful information.
Add Your Website Address- Your sole goal is to get the reader to click on the URL you have put here. If you don’t have an URL, your article is worthless. Example: http://www.billionairebythirty.com
Craft a Short Elevator Pitch- This is 1 to 3 sentences that summarize the essence of what makes you and your offering unique. This is also known as your USP (Unique Selling Proposition). You want them to visit your site, but you must give them a reason why. Example: To learn more free Internet marketing secrets and how I am becoming a billionaire by thirty, you may visit….
Call to Action- They have read your article and are thirsty for more knowledge, now it’s time to lead them to buy from you or visit your website. Never be afraid to ask for the sale. Example: Get started now!
Here is what I use in my article resource box to get thousands of visitors a day to visit my website www.billionairebythirty.com:
Author Resource Box
Joshua D. Fuller is a Serial Entrepreneur, Investor, Writer, Lecturer, and Marketing Consultant, to learn more free Internet marketing secrets and how I am becoming a billionaire by thirty; you may visit www.billionairebythirty.com and get started today!
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